Web site design boston
The importance of designing a good website should never be overlooked. Merely putting your companys name and logo and providing basic information about your business is just not enough. In order to get across your point to your customers, it is absolutely essential to have an effective website. So the first thing you need to do is to hire the services of an expert: a web site designer. After all, a website is not simply about creating something. It is about reaching your target: Potential Customers.
The Work of a Website Designer:
. To help you reach your target audience by creating a website through the use of graphic designing and computer programming.
. The first thing he will ensure is that when someone clicks on the URL (Uniform Resource Locator) of your website, he will immediately get access to your website. Similarly, links within your website will be easily accessible.
. To put in images and arrange them in such a way that they are not crowded together.
. To select a font for the text aspects: You should check that the words are not so tiny that the surfer will simply close the website in frustration at being unable to read the text!
. To use colors to enhance the effectiveness of your website. Check that these are not the gaudy types and avoid a dark background.
. To help your customers to contact you: The web designer will put in a separate section that will include your mailing address, phone numbers, fax numbers, an e-mail address.
. To help you get feedback from your customers: For example, if you are in the business of selling toys, a customer can inform you about the racing car he bought online whether it gave a thrill to the young recipient or whether it did not function at all on batteries.
. Updating the site is important. So make sure the web designer has considered this aspect. For example, the prices of raw materials sometimes escalate, resulting in subsequent price-rise on the manufacturers part. This further results in the toy becoming more expensive. So, you should be able to change the price of a product in a flash! Otherwise, you are going to get an annoyed customer who is not likely to contact you again.
Website Designers in Boston
To get a general idea of the type of services offered by web designers, lets look at 3 such agencies in Boston. It is to be noted that these have been randomly selected from the World Wide Web - refer to their websites for confirmation of information provided. This article is not endorsing any of the ones mentioned as being the best or the only ones! Look around on the Internet for lots more! Also, it is up to the reader to confirm details of services provided with the Web Designing agency and not merely rely on the information given in this article.
1. Animal 57:
. Set up in 1999 in Massachusetts.
. Clients include E-Bay, Boston Celtics, etc.
. Their aim: To provide functionality and simplicity to create user-friendly sites that are easy to navigate and cater to even the inexperienced Internet user.
. Also offers financing for web site designs and Search Engine Optimization (SEO) projects through Unified Federal Credit Union (awaiting credit approval for this).
. Services include: (i) Custom design and Layout; (ii) SEO. will research and recommend keyword phrases that are important; (iii) Programming Systems, such as Java, EJB, JSP, etc.; (iv) Database Applications, using Microsoft SQL Server, MySQL and Oracle; (v) Flash Applications, including motion graphics, heavy animation spots, and more; (vi) SSL Encryption, to ensure secure online credit card transactions; (vii) Digital audio and video production and animation; (viii) Print Design for printed advertisements, business cards, posters and logos, etcAlso provide Web Site tracking software. This will enable you to monitor your web site on an hourly basis.
2. Pixel Bridge
. Set up in 1999 in Massachusetts.
. Clients include Comcast, MacGray Corporation, Boston Architectural Center, etc.
. Services include: (i) web site design; (ii) Graphic Design; (iii) Photography; (iv) Illustration; (v) Corporate Identity; (vi) Rich Media Development; (vii) Motion Graphics; (viii) Online Marketing (search engine, affiliate, email, media buying); (ix) Offline Marketing; (x) Information Architecture; (xi) Copywriting; (xii) Press Releases.
3. ET Productions
. Set up more than 10 years ago.
. Their aim: To build web sites that build your net profits.
. Clients include Traderonline.com, AtlanticBay.com, etc.
. Services include: (i) Web Development, including Java Script, SSI & C++ backends for WinNT and UNIX servers, etc.; (ii) Website Makeovers, to give your site the fresh, exciting look it needs to kick sales into overdrive ; (iii) No hassle hosting; (iv) SEO; (v) Creative Arts, which includes graphics design, digital photography & scanning, flash animations, music, etc; (vi) Content Development, through background research, concept development, storyboarding, creative writing, and copy editing; (vii) Database development in MySQL or MS Access; (viii) E-Commerce, which includes automated order fulfillment, inventory management, etc.(ix) Providing Site Enhancement Tools which you can buy and install yourself or will be installed by them; (x) Web Marketing, through affiliate programs, search engine listing, and site promotion; (xii) Provide Yahoo! Stores Design to allow you to make changes and gives you an analysis of visitors, sales, etc.
. A new addition is the Builder Site Package. It is a CMS driven site, which allows maintenance and updating of the site.
Look around on the World Wide Web for more web designers simply type Boston Web Designers or Boston Website Designers you will probably get a website which has a directory of the professionals in this field, which will make your search easier.
Summary for a Good Website Design
Whichever agency you finally choose, keep in mind that it is YOUR website they are designing. YOU should be fully satisfied with the design that is created. Simply remember 4 points:
. Information should be uncluttered.
. Text and graphics are nicely displayed.
. Interaction with the customer is ensured.
. Links are quickly and easily loaded.
So go ahead! Select a good web site designer and see your profits soar through an innovative website!
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